Customer Success Story:
EVER Neuro Pharma
EVER Neuro Pharma automates and streamlines CRM processes: Unified Jedox solution for cycle plans, segmentation and analysis
EVER Neuro Pharma develops, produces and sells specialized pharmaceuticals and innovative therapeutic solutions in the fields of neurology and intensive care. Its goal is to improve the quality of life for patients su ffering from strokes, epilepsy, Alzheimer’s or Parkinson’s disease. The Austrian pharmaceutical specialist founded in 1934 has a current workforce of 850 people.
EVER Neuro Pharma GmbH automatically creates cycle plans using Jedox. The BI tool seamlessly integrates into its VEEVA CRM solution based on Salesforce.com. Since updating cycle plans now takes ten minutes instead of two hours, marketing and sales have gained time for more important tasks. They also use the BI software to define and update customer segmentations.
“The way we used to create cycle books was very time consuming. With Jedox, the process is automated and only takes ten minutes. We also use the software to make customer segmentations that address countryspecific requirements,” says Stefan Thaler, CRM Manager, EVER Neuro Pharma GmbH.
At a glance:
- Region: Europe, Asia, North and South America
- Industry: Pharmaceuticals and biotechnology
- Departments: Marketing, sales, management accounting
- Solution: Marketing and sales cycle plans, customer segmentation, financial planning
- System environment: VEEVA CRM, an industry solution based on Salesforce.com