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Press Release, July 28, 2008

Jedox appoints Executive Vice President Worldwide Sales and Marketing

Freiburg/Germany, 28 July 2008 – Jedox has announced the appointment of Arne Petersen (39) as Executive Vice President Worldwide Sales and Marketing to lead the global sales and marketing efforts for the company as well as the development of a  worldwide Partner network. The software company based in Freiburg/Germany develops and merchandises planning, analysis and reporting systems based on commercial Open Source.

Arne Petersen, who holds a Master degree in Business Administration, has been working in the software industry -with a main focus on sales and marketing management as well as strategy – for over 12 years. As a former Vice President, Managing Director and Sales Director, he brings a wealth of experience in building and developing sales and marketing organizations. At CSC, Petersen was responsible for the sales of banking products in Central and Eastern Europe. At Searchspace/Fortent, he successfully built up the Central European operations from the ground up. At Macrovision, he was in charge for the EMEA Enterprise business.

Under the new leadership of Mr. Petersen, Jedox plans to further expand both their business in the D-A-C-H (Germany/Austria/Switzerland) region and internationally. The creation of an effective sales organization and partner network throughout Europe is the main focus during the initial phase. ”The combination of Palo, the Open Source BI solution of Jedox, with future-oriented business models such as “Software as a Service” (SaaS) for Jedox’ commercial enterprise products, puts us in an excellent position for the expansion of our business throughout Europe”, says Mr. Petersen. Kristian Raue, CEO of Jedox, comments, “We are very pleased with the appointment of Arne Petersen, who brings great expertise to the company to pursue our international expansion plans. We have been able to win many significant customers in the D-A-C-H region – now we are looking forward to implementing our international expansion strategy”.


About Jedox
Jedox is one of the world’s leading suppliers of Open Source based planning, analysis and reporting solutions. With their Palo Server (Open Source) as well as their Worksheet Server, which is based on Open Source technologies, Jedox provides a solution for so-called Enterprise Spreadsheets. Enterprise Spreadsheets convert Excel applications into corporate-wide Business Intelligence solutions and they ensure a consistent data model for all spreadsheets throughout a corporation. Their core product Palo is available free of charge at www.palo.net.
More than 50 employees are currently working at Jedox in Freiburg, Germany, and due to the recent developments, the staff count will continue to be increased substantially.


Contact:
Kristian Raue
Jedox AG
Bismarckallee 7a
D-79098 Freiburg im Breisgau
Tel:  +49 (761) 15147-0  
Fax: +49 (761) 15147-10
Email: info@jedox.com
Internet: www.jedox.com

A high-resolution picture of Arne Petersen is available here.